Imagine Dragons’ charity foundation website to help children with cancer
- Tyler Robinson Foundation
Imagine Dragons’ charity foundation website to help children with cancer - Tyler Robinson Foundation
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Tyler Robinson Foundation
Create a visual style for the brand. It was essential to implement the bird logo, that represents a soaring spirit, reflecting the indomitable spirit of the young cancer fighters and their ability to rise above adversity. Also forms that already existed on the site.
We decided to use the shapes of bird wings and rhombic rounded shapes on all the main screens on the pages, and also on the cards with children, which can be clicked on to see the child's page and donate.
of each child
When creating a website to introduce the brand, the challenge lies in effectively capturing the brand's unique identity, values, and offerings through compelling visuals, concise messaging, and an intuitive user experience that aligns with the brand's target audience.
Conveying the importance of the foundation, emphasizing the necessity to help children, and highlighting the numerous benefits it brings requires the challenge of presenting well-researched data, impactful testimonials, and engaging storytelling techniques to educate visitors about the cause, inspire empathy, and motivate them to take action.
The client sought to evoke profound emotions and engage audiences through authentic storytelling, with the ultimate goal of inspiring empathy, fostering a sense of connection, and igniting a strong desire to support and help children in need.
This revised statement emphasizes the client's objective of leveraging emotional storytelling to create a compelling and impactful experience that motivates viewers to take action and make a positive difference in the lives of children.
Make it effortless for visitors to access help or become donors, ensuring a seamless and intuitive experience that inspires them to take action and support children in need.
TRF GALA 2023
Special request - TRF GALA 2023
An important request from the client was to create a completely new page—a page for the annual charity concert, where all the results of the fund's activities are presented. All the income from tickets purchased is donated to charity as well.
I contacted Yasno agency for our design needs, and I'm extremely satisfied with their work. Yasno team understood our vision perfectly and translated it into visually stunning designs.
They were creative, detail-oriented, and provided valuable insights throughout the process. Their professionalism, timely communication, and ability to capture our brand essence were impressive. The final designs aligned perfectly with our brand and made a lasting impact.
We created a spectacular gala concert page that attracted the attention of a large audience to raise as much money as possible for children. We maintained the consistency of the brand's style, while creating a design that conveys the mood of the gala and the spirit of the emotions of such an event.
Days of colaboration with the client
Interactive prototypes created